Pakistan’s premier entertainment channel HUM, organised a press conference at Avari Tower, Karachi to announce the date and the most anticipated Viewers’ Choice categories nominations of the country’s biggest and most glamorous television awards show, the 5th HUM Awards 2017. The prestigious...

World’s leading professional hair brand L'Oréal Professionnel has announced the charismatic actress and producer Hareem Farooq as the official Local Spokesperson for Pakistan. The news was announced by L'Oréal Professionnel on their social media assets followed by Hareem posting a video to announce...

A new learning initiative, Badal Do, was launched by a consortium of seven organizations recently. The initiative will engage with hundreds of schools through their teachers from a cross section of the society and equip them with tools for inclusive learning. In a presentation to introduce the initiative,...

The Emporium Mall by Nishat Group hosted a Pakistan Day Concert with Rockstar Ali Azmat with over 30,000 people in attendance on Saturday, 25th March.‎ The concert was held in celebration of the Pakistan Day Sale that began on 20th March and will conclude on 26th March. Families gathered at the mall...

Hasan Rizvi is dizzy with the success of his upbeat ditty Turn up the Music Mr DJ - the second video of Cornetto Pop Rock 2 (CPR), titled by Qurram Hussain better known as Q, staring the phenomenal Hasan Rizvi and stunning Ayesha Omar. “Turn Up The Music Mr DJ, is different in many ways for me,”...

Most of Pakistan’s top golfers will feature in the 8th Chevron - DHA Pakistan Open Golf Championship to be played at the picture-perfect Defense Authority Country and Golf Club (DACGC) from March 24-26, 2017. Pakistan’s no. 1 Shabbir Iqbal and other top professionals from all over the country...