The grand outlet launch of SUSEN took place recently at Zamzama opposite Butlers Chocolate Café. Star-studded with prominent celebs and models, as well as socialites, the opening was marked by a ribbon-cutting ceremony by the glamorous Nadia Hussain and celebrity appearance by Momal Sheikh.

The evening kick-started with a bustling Red Carpet where guests took pictures on arrival, at the media wall. Host of the event, Ahmed Godil, welcomed and interacted with visitors on the Red Carpet. Guests took a round of the store admiring the available range of products by SUSEN including handbags, shoes, sunglasses, and other accessories for both men and women, and happily availing the huge introductory discounts.

Speaking on the occasion, CEO SUSEN Pakistan, Omer Raees said, “After recently successfully launching our outlet atLuckyOne Mall last year and exhibiting in PC the year before that, we are thrilled that we have been experiencing back-to-back successsince our inceptionand over-joyed by the support and enthusiastic response we are continuously receiving.”

In addition to the affordable prices, the brand style stands out for its unique texture, design, and creative colour combinations.

It may be noted that SUSEN is an international brand of extremely appealing and stylish handbags, which was founded in the United Arab Emirates in 2003. Over a short period of time, it became the most popular brand in the Middle East and soon spread to many countries.

All in all it was a well-attended and successful launch.

The PR and event management was handled by STARLINKS PR and Events.